is the pseudonym that reflects the exuberant and free personality of the founder and creative director with his real name, Radu Itu. The brand was launched in 2018 in Bucharest, Romania, The Wild Hatter creates handmade hats with strong identity beacuse each hat is different. The brand offers endless possibilities to customize your own hat, from the shape of the material, colors, accessories and beyond.
The Wild Hatter focuses on creating a hat that represents you, guiding you in the right direction that the hat can reflects your style and personality. You can always choose for the option of leaving yourself completely in Radu’s hands, and he will create something original for you.
Radu Itu launched the brand after a long traveling period, accumulation of experience and profession from various local artists around the world or old artisans. Radu started his career as a performance athlete, then a model, but he was always passionate about hats and always felt the need to create art with his own hands. Finding himself, he combined the passions that followed him for a lifetime, and now, with lots of enthusiasm, he makes custom handcrafted hats.
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