Commission

Never the same hat twice.

Hand-shaped hats by Radu Itu, Bucharest. Every hat is made exactly once — there is no stock, only the hat made for you.

Radu Itu in the workshop, holding up two finished hats
Radu Itu at the bench, Bucharest
No. 01

The hatter

Inside the atelier
Radu Itu in a wide-brim hat

“I make hats the slow way — by hand, one at a time, and never the same one twice.”

Each piece is built around the person who will wear it: their material, their colour, their details, their size. Nothing is made for a shelf, and nothing is repeated. Once a hat leaves the workshop, its shape belongs to its owner.

— Radu Itu, hatter since 2018

  1. Wooden hat blocks lined up on shelves 01 The block
  2. Radu Itu steaming and shaping felt in the workshop 02 Steam & shape
  3. Vintage hat-making machinery on the workbench 03 The bench
  4. Hands smoothing the brim of a finished hat 04 The details
No. 02

The archive 15

See the collection
  1. No. 01 Crimson Red felt, worn in by fire and time.
  2. No. 02 Sunshine Gray A grey day, interrupted.
  3. No. 03 Blue Melody A hat that hums.
  4. No. 04 Country ΣI Brown felt, green bandana, one symbol.
  5. No. 05 Ocean Blue Deep water, calm surface.
  6. No. 06 Classic Pink Soft pink, serious lines.
  7. No. 07 Desert Sand Sun-bleached and sentimental.
  8. No. 08 Misty Rose Always keep a card up your sleeve — or in your band.
  9. No. 09 Chestnut Harvest, worn on the head.
  10. No. 10 Charcoal Dark, with a little gold at the edges.
  11. No. 11 Imperial Red Burnt, scarred, regal.
  12. No. 12 Fairy Tale Once upon a very pink time.
  13. No. 13 Madder Just colour. Nothing else needed.
  14. No. 14 Raisin Black A black hat, and one pale rose.
  15. No. 15 Eerie Black For people who are never quite lost.
No. 03

Made to order

Each model is unique, and yours will be too. Place your order through our mailbox and tell us your wishes — you choose, and we shape it by hand for as many hours as it takes.

Begin your commission → Find your size
01 Material
Felt or straw, raw and distressed or clean and sharp.
02 Colour
From quiet greys to madder red. Bring a reference — a photo, a fabric, a feeling.
03 Accessories
Bands, pins, chains, flowers, hand-painted details. Fire, if it suits you.
04 Size
Shaped to your head, and only yours. We take your size or fit you at the parlour.
05 Time
Passion, patience and a few solid hours of work. Nothing is rushed off the block.
06 Price
€300 – €600, depending on the model, specifications and features. Agreed before any work begins.
No. 04

The mood

View the lookbook

Visit the parlour · by appointment

Jean Texier nr. 18

014192 Bucharest, Romania.
Come try one on — visits are by appointment, together with a fitting.

Book a visit Open in maps
The entrance to The Wild Hatter parlour